Report

Column

Basic Statistics
Total Posts 192
Total Page Views 4312
Total Page Stories 18500
Total Impressions 316444
Total Reach 185502
Engagement
Engaged Users 22735
Total Post Engagements 25301
Consumption
Total Page Consumptions 15209
Consumers 7899
Likes, Unlikes and Follows
Total New Likes 8270
New Likes (Unique Users) 8196
Total Unlikes 375
Unlikes (Unique Users) 373
Total New Follows 8283
New Follows (Unique Users) 8348
Video Statistics
Total Video Views 12943

Row

Post with Most Reach and Impressions


Link to Post with Most Reach and Impressions

Post Impressions 35721
Post Reach 25398

Post that Produced Most Stories


Link to Post that Produced Most Stories

Stories Produced by Post 846
Total Reactions to Post 783
Total Comments 30

Post with Most Consumptions and Consumers


Link to Post with Most Consumptions and Consumers

Number of Clicks on Post 1253
The Number of People who Clicked 1071

Post with Most Shares


Link to Post with Most Shares

Total Shares 13

Audience Age and Gender

Row

Likes by Gender and Age

Chart B

Chart C

Facebook Page Likes

Column

Total - Facebook Page Likes

Daily - Facebook Page Likes

Column

Descriptives

Click on the Names in the Legend to enable/disable their visualization in the chart

Legend:

(Daily) Total Reach

The number of people who have seen any content associated with your Page. (Unique Users)

(Daily) Paid Reach

The number of people who saw a sponsored story or ad pointing to your Page. (Unique Users)

(Daily) Organic Reach

The number of people who visited your Page, or saw your Page or one of its posts in news feed or ticker. These can be people who have liked your Page and people who haven’t. (Unique Users)

(Daily) Viral Reach

The number of people who saw your Page or one of its posts from a story shared by a friend. These stories include liking your Page, posting to your Page’s timeline, liking, commenting on or sharing one of your Page posts, answering a question you posted, responding to one of your events, mentioning your Page, tagging your Page in a photo or checking in at your location. (Unique Users)

Impressions of Facebook Page

Column

Total - Impressions of Facebook Page

Daily - Impressions of Facebook Page

Column

Descriptives

Click on the Names in the Legend to enable/disable their visualization in the chart

Legend:

(Daily) Total Impressions

The number of impressions seen of any content associated with your Page. (Total Count)

(Daily) Paid Impressions

The number of impressions of a Sponsored Story or Ad pointing to your Page. (Total Count)

(Daily) Organic Impressions

The number of times your posts were seen in News Feed or ticker or on visits to your Page. These impressions can be by people who have liked your Page and people who haven’t. (Total Count)

(Daily) Viral Impressions

The number of impressions of a story published by a friend about your Page. These stories include liking your Page, posting to your Page’s Wall, liking, commenting on or sharing one of your Page posts, answering a Question you posted, RSVPing to one of your events, mentioning your Page, phototagging your Page or checking in at your Place. (Total Count)

Measure Total Number (October 9th 2017 - January 7th 2018)
Total Impressions 316444
Total Paid Impressions 96688
Total Organic Impressions 172368
Total Viral Impressions 43318

Reach of Facebook Page

Column

Total - Impressions of Facebook Page

Daily - Reach of Facebook Page

Column

Descriptives

Click on the Names in the Legend to enable/disable their visualization in the chart

Legend:

(Daily) Total Reach

The number of people who have seen any content associated with your Page. (Unique Users)

(Daily) Paid Reach

The number of people who saw a sponsored story or ad pointing to your Page. (Unique Users)

(Daily) Organic Reach

The number of people who visited your Page, or saw your Page or one of its posts in news feed or ticker. These can be people who have liked your Page and people who haven’t. (Unique Users)

(Daily) Viral Reach

The number of people who saw your Page or one of its posts from a story shared by a friend. These stories include liking your Page, posting to your Page’s timeline, liking, commenting on or sharing one of your Page posts, answering a question you posted, responding to one of your events, mentioning your Page, tagging your Page in a photo or checking in at your location. (Unique Users)

Measure Total Number (October 9th 2017 - January 7th 2018)
Total Reach 185502
Total Paid Reach 92053
Total Organic Reach 67033
Total Viral Reach 29863

Video Views on Facebook Page

Column

Daily - Video Views on Facebook Page

Total - Video Views on Facebook Page

Column

Descriptives

Click on the Names in the Legend to enable/disable their visualization in the chart

Legend:

(Daily) Total Reach

The number of people who have seen any content associated with your Page. (Unique Users)

(Daily) Paid Reach

The number of people who saw a sponsored story or ad pointing to your Page. (Unique Users)

(Daily) Organic Reach

The number of people who visited your Page, or saw your Page or one of its posts in news feed or ticker. These can be people who have liked your Page and people who haven’t. (Unique Users)

(Daily) Viral Reach

The number of people who saw your Page or one of its posts from a story shared by a friend. These stories include liking your Page, posting to your Page’s timeline, liking, commenting on or sharing one of your Page posts, answering a question you posted, responding to one of your events, mentioning your Page, tagging your Page in a photo or checking in at your location. (Unique Users)

Page Views of Facebook Page

Column

Daily - Page Views of Facebook Page

Total - Page Views of Facebook Page

Column

Descriptives

Click on the Names in the Legend to enable/disable their visualization in the chart

Legend:

(Daily) Total Reach

The number of people who have seen any content associated with your Page. (Unique Users)

(Daily) Paid Reach

The number of people who saw a sponsored story or ad pointing to your Page. (Unique Users)

(Daily) Organic Reach

The number of people who visited your Page, or saw your Page or one of its posts in news feed or ticker. These can be people who have liked your Page and people who haven’t. (Unique Users)

(Daily) Viral Reach

The number of people who saw your Page or one of its posts from a story shared by a friend. These stories include liking your Page, posting to your Page’s timeline, liking, commenting on or sharing one of your Page posts, answering a question you posted, responding to one of your events, mentioning your Page, tagging your Page in a photo or checking in at your location. (Unique Users)

Total Page Likes

Total Page Follows

Total Page Reach

Ausprob

Daily Page Stories

Daily: The number of stories created about your Page. (Total Count)

Daily Total Impressions

Daily: The number of impressions seen of any content associated with your Page. (Total Count)

Daily Total Reach

Daily: The number of people who have seen any content associated with your Page. (Unique Users)

Daily Total Consumers

Daily: The number of people who clicked on any of your content. Stories that are created without clicking on Page content (ex, liking the Page from timeline) are not included. (Unique Users)

Daily Total Consumptions

Daily: The number of clicks on any of your content. Stories generated without clicks on page content (e.g., liking the page in Timeline) are not included. (Total Count)

Daily Post Engagements

Daily: The number of times people have engaged with your posts through like, comments and shares and more.

Daily Page Engaged Users

Daily: The number of people who engaged with your Page. Engagement includes any click or story created. (Unique Users)

Daily New Likes

Daily: The number of new people who have liked your Page (Total Count)

Daily Unlikes

Daily: The number of Unlikes of your Page (Total Count)

Daily New Follows

Daily: The number of new people who have followed your Page (Total Count)

Daily Total Video Views

Daily: The number of stories created about your Page. (Total Count)